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Ronald McDonald is a clown character used as the primary mascot of the McDonald's fast-food restaurant chain. In television commercials, the clown inhabited a fantasy world called McDonaldland and has adventures with his friends Mayor McCheese, the Hamburglar, Grimace, Birdie the Early Bird, and The Fry Kids. Since 2003, McDonaldland has been largely phased out, and Ronald is instead shown interacting with normal children in their everyday lives.
Many people work full-time making appearances in the Ronald McDonald costume, visiting children in hospitals, and attending regular events. At its height there may have been as many 300 full-time clowns at McDonald's. There are also Ronald McDonald Houses, where parents can stay overnight when visiting sick children in nearby chronic care facilities.